Apple's new iPhone = the enterprise iPhone.

Its clear that Jobs wants a big share of the corporate IT spending, its also clear that he is betting that the "halo effect" of the iphone is going to catch up with the enterprise. 

Most of the new iphone features and supporting application introduced in the wwdc 2008 keynote s are geared towards the enterprise. Surely, with all those features and at that price, the iphone is a great productivity tool that will benefit any business big or small.

Whilst its nice to see aapl focusing on the enterprise and probably scoring in that area, there is growing evidence  that this new focus is driving away attention from consumer products. 

le passé parfait

Did Apple kill the iphone too soon? will soon know if the new phone will be as much a success as the i-phone, it probably will. However, regardless the success of the new phone, it seems that aapl killed the i-phone too early. Surely long before the lucrative maturity stage of the product life-cycle.

Instead of upgrading the existing i-phone with a faster processor and perhaps a better camera or other features, while still releasing the new phone, aapl chose to terminate the old i-phone completely.

The reason for this is still not fully known but it could be because AT&T has an exclusive deal to sell the i-phone in the United States which appl wants to renegotiate. It could also be that the i-phone has a few technical problems with battery-life  or other screen related issue that may surface over time.

What ever the reason for the early elimination of the i-phone, one can only feel regret that the life of such an innovative and successful product ended so abruptly. I advise all current i-phone owners to protect their old phone, treat it nicely, it may become a very valuable piece of "le passé parfait".